
Answering the call for AT&T
AT&T's search for tech-savvy, leadership-track interns brought the company right to 史蒂文斯.
技术完全改变了今天产品和服务的方式。
大数据给予营销人员将无限大量的信息纳入客户的习惯和行为,社交媒体和移动通信的意思是消息可以在特定时间的特定地点瞄准特定的人。但要利用这些优势,您需要能够解释所有数据以创造可操作的策略 - 史蒂文斯的专业。在这里,您将尝试直接使用这些工具来创建和管理广告系列,并使用分析来根据受众行为调整策略。
Students who major in Marketing Innovation & Analytics graduate able to bring a results-driven, creative approach to traditional and new media campaigns, and will understand how to apply analytical methods to track and ensure success.
The history of technology-driven innovation at Stevens gives students in the Marketing Innovation & Analytics major incredible advantages as they enter this dynamic industry. Professionals in this space must be able to use technology tools and new platforms to quickly analyze large sets of data and pivot based on the findings. The wealth of technology available to Stevens students in class prepares future analysts and content strategists to think creatively about ways to leverage these tools to take advantage of emerging market opportunities. Additionally, 史蒂文斯 faculty are recognized experts in areas like social network analytics, virtual behavior and digital marketing strategy, ensuring courses prioritize the cutting-edge skills most sought by employers.
史蒂文斯商业学生将业务和技术技能的多功能融为一体。超过90%的商业学生至少完成一个实习。
AT&T's search for tech-savvy, leadership-track interns brought the company right to 史蒂文斯.
PROTIVITI.
jpmorgan追逐
deloitte.
PWC.
你长大的技术包围 - 业务学院也是如此。技术是我们所做的核心,无论是研究伪造在线评论或人群智慧,还是应用程序开发或社交网络分析的课程项目。史蒂文斯将为您提供新的技术的新视角,因为您在快速变化的商业世界中准备职业生涯。
纽约市声誉作为高科技中心继续增长。史蒂文斯的位置在轻松抵达方面放置了最令人兴奋的职业机会。
频繁的项目工作和演示确保学生很乐意向大众观众沟通数据支持的策略。
“史蒂文斯对有益的程度具有竞争力。每个人都想努力工作,是最好的。没有人想坐下来轻松,只是毕业。让你擅长excel。“
“我已经学到了这么多。就像我拥有所有这些不同的拼图,突然一样,我可以看到拼图聚集在一起。“